A Key Performance Indicator (KPI) is a metric used to evaluate and track the performance and success of an organization, department, team, or individual in achieving their goals and objectives. KPIs are usually specific, measurable, and time-bound, and can include metrics such as revenue, customer satisfaction, sales targets, employee turnover, and website traffic.
KPIs are used to track progress and provide insights into areas of success and improvement. They are critical in guiding decision making and measuring the impact of changes, initiatives, and programs on the overall performance of an organization.